I love this packaging. It simply says:
This is a big slab of brown something-or-other, and at the same time you buy it there will be many, many people across Europe speaking all kinds of languages you couldn’t possibly ever learn, not all of them, who are also buying it too. And to quote Keats, ‘That is all ye know on earth, and all ye need to know’.
Or something like that. I can confirm however that it is indeed 63p worth of happiness.
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